 Welcome to the Tennessee Beef Industry Council
 This site was created to inform consumers
about the healthful benefits of beef and the
many areas of beef promotion, research and
education funded by Tennessee beef producers.
Learn more about July Beef Month in Tennessee.
Check out the new website!
New Look. New Features. New Community!
 Safe and Savory 160º
Did you know 160º is the optimal temperature for a safe and savory burger?
Click here for more information and tips from the grill master Steve Raichlen.
Three Easy Steps to Grilling Beef.
How to Use Your Meat Thermometer.
Discover the Power of Protein
 The Beef Checkoff Program is strengthening its award-winning advertising campaign by building on the core equities consumers recognize and love about beef. Powerful Beefscapes is a fresh iteration of the successful “Beef. It’s What’s for Dinner” campaign, which is one of the most recognizable taglines in advertising history. In fact, approximately 88 percent of Americans instantly recognize the slogan.
Click here to read the full press release
Want to know what makes up the Beefscape?
Click here for the recipe
The Healthy Beef Cookbook
Order your copy today!
You’ve heard that beef can be an important part of a healthy lifestyle. But, you may not be confident that you have the know-how to deliver great-tasting, health-promoting lean beef dishes to your dinner table on a regular basis.
The Healthy Beef Cookbook is now available to show you how to use lean beef to add excitementand ease to everything from quick and easy dinners to special occasion entrees.
Click here to go to the order form.
Featured Recipe
Grilled Porterhouse Steaks with Garlic-Herb Peppercorn Crust
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